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Bay-Waveland Main Street is a member
of the Mississippi Main Street Association working
together to encourage and promote downtown development
through economic restructuring, promotions and design.
The
national Main Street program
is managed by the National Trust. It utilizes a
“Four
Point Approach”
as a strategy for success in community-based
revitalization efforts. The four elements of
Design, Economic Restructuring, Promotion and
Organization are combined to address each commercial
district’s needs.
Local leaders meet to
discuss local coordination of the Main Street
Program
According to the program’s website:
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Organization
involves getting everyone working toward the
same goal… to implement a Main Street
revitalization program.
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Promotion
sells a positive image of the commercial
district and encourages consumers and investors
to live, work, shop, play and invest in the Main
Street district.
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Design
means getting Main Street into top physical
shape. Capitalizing on its best assets… conveys
a positive visual message about the commercial
district and what it has to offer.
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Economic Restructuring
strengthens a community's existing economic
assets while expanding and diversifying its
economic base.
The program is a
common-sense way to address the variety of issues
and problems that face traditional business
districts. The underlying premise of the Main
Street approach is to encourage economic development
within the context of historic preservation in ways
appropriate to today's marketplace.
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